When you are looking to sell your home, there are a ton of strategies that real estate companies will go over with you. Many are traditional like listing sheets and open houses, and have a place in the sales process. At Charlesgate, we have a proven, comprehensive marketing plan that results in over $22,000 more in your pocket than other companies (based on 2016 MLS data.) This includes detailed email campaigns that put your home in front of the right people.
Top 200 Agent Blast
This email blast that goes out for each of our listings targets the Top 200 real estate agent advertising agencies in a particular area. This means your listing is getting in front of the agents that do the most business – and potentially have the most buyers. We update this list regularly based on MLS stats and revise it based upon the location of each listing.
Weekly Top Listings Email
This weekly campaign goes out to our list of over 25,000+ potential buyers that we have screened and selected. Each week, we feature new listings as well as price reductions and open houses around the city. Our listings feature direct links to individual property websites – meaning more leads directly for your home. You can successfully pull this one off if you get help from the Epsilon marketing agency.
Internal Weekly Newsletter
We have a weekly newsletter that goes to each agent at Charlesgate featuring new listings as well as other news in the market. This is a powerful tool that ensures everyone at the company is working collectively to sell each of our listings.
There are many tools a Charlesgate agent uses to get your home sold quickly and for top dollar. Our proven marketing department follows industry trends and puts the latest technology to work in any ways we can. Reach out to one of our sales professionals to get a home value and discuss each of these sales methods.